Cross-Cultural Comparisons of Bank Performance : Effects of Internal and External Marketing Practices

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Bibliographic Details
Main Authors: Tansuhaj, P., McCullough, J. M., TAN, Chin Tiong
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1988
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/268
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Institution: Singapore Management University
Language: English
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