Assessing National Competitive Superiority : An Importance-Performance Matrix Approach

• المؤلفون الرئيسيون: Leong, Siew Meng, TAN, Chin Tiong
• التنسيق: text
• اللغة: English
• منشور في: Institutional Knowledge at Singapore Management University 1991
• الموضوعات: Strategic Management Policy
• الوصول للمادة أونلاين: https://ink.library.smu.edu.sg/lkcsb_research/272; https://doi.org/10.1108/eb010225
• المؤسسة: Singapore Management University

It is well-accepted that effective strategy is founded on continuous and diagnostic monitoring of one's competitive position. Evidence revealing the skills and resources affording the greatest leverage on future cost and differentiation advantages is particularly critical. Businesses that succe...