East and West Marketing Paradigm
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
1998
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| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/293 |
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| Institution: | Singapore Management University |
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sg-smu-ink.lkcsb_research-12922010-09-23T06:24:04Z East and West Marketing Paradigm TAN, Chin Tiong 1998-10-01T07:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/293 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing |
| institution |
Singapore Management University |
| building |
SMU Libraries |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
SMU Libraries |
| collection |
InK@SMU |
| language |
English |
| topic |
Marketing |
| spellingShingle |
Marketing TAN, Chin Tiong East and West Marketing Paradigm |
| format |
text |
| author |
TAN, Chin Tiong |
| author_facet |
TAN, Chin Tiong |
| author_sort |
TAN, Chin Tiong |
| title |
East and West Marketing Paradigm |
| title_short |
East and West Marketing Paradigm |
| title_full |
East and West Marketing Paradigm |
| title_fullStr |
East and West Marketing Paradigm |
| title_full_unstemmed |
East and West Marketing Paradigm |
| title_sort |
east and west marketing paradigm |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
1998 |
| url |
https://ink.library.smu.edu.sg/lkcsb_research/293 |
| _version_ |
1770569524553187328 |