Consumer Perception Risk in Products: A Comparison of Singapore and U.S. Consumers

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Bibliographic Details
Main Authors:	TAN, Chin Tiong, KHOO, S. H., Dolich, Ira
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 1980
Subjects:	Asian Studies Business Marketing
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/327
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Institution:	Singapore Management University
Language:	English

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