De Novo Venture Strategy: Inaugural Entry and Arch-Incumbency

By definition, de novo industry ventures do not share many market-contact points with incumbents û itself an important source of competitive æstabilityÆ through mutual forbearance. As such, these ventures are often subject to aggressive retaliation at the outset, which could threaten their very surv...

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Bibliographic Details
Main Author: FAN, Terence Ping Ching
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2009
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/1290
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Institution: Singapore Management University
Language: English