The Demand and Supply-Side Impact of the Kimberly-Clark, Scott Paper Products Merger in the Facial Tissues Category
We investigate how market behavior changed in the facial tissues category, following the 1995/1996 Kimberly-Clark merger with Scott Paper Products in the paper products industry. The facial tissues category is of interest because the US Department of Justice (DOJ), anticipating reduced competition a...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2003
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/1916 https://ink.library.smu.edu.sg/context/lkcsb_research/article/2915/viewcontent/2403paper.pdf |
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| Institution: | Singapore Management University |
| Language: | English |