Modularity and the Product Lifecycle
Product lifecycle theory, which underlies theories of technical innovation in economics, strategy, marketing, and operations management, is based implicitly on the assumption that products are integrated wholes. The modularization of products undermines the specific synergies which drive the product...
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2003
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sg-smu-ink.lkcsb_research-29162018-07-09T07:42:27Z Modularity and the Product Lifecycle Cebon, Peter Hauptman, Oscar Shekhar, Chander Product lifecycle theory, which underlies theories of technical innovation in economics, strategy, marketing, and operations management, is based implicitly on the assumption that products are integrated wholes. The modularization of products undermines the specific synergies which drive the product lifecycle, and this undermining has impacts spanning from the structure of individual organizations to the structure of economies and the definition of industries. 2003-12-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/1917 https://ink.library.smu.edu.sg/context/lkcsb_research/article/2916/viewcontent/2503paper.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Sales and Merchandising |
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Singapore Management University |
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SMU Libraries |
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Asia |
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Sales and Merchandising |
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Sales and Merchandising Cebon, Peter Hauptman, Oscar Shekhar, Chander Modularity and the Product Lifecycle |
| description |
Product lifecycle theory, which underlies theories of technical innovation in economics, strategy, marketing, and operations management, is based implicitly on the assumption that products are integrated wholes. The modularization of products undermines the specific synergies which drive the product lifecycle, and this undermining has impacts spanning from the structure of individual organizations to the structure of economies and the definition of industries. |
| format |
text |
| author |
Cebon, Peter Hauptman, Oscar Shekhar, Chander |
| author_facet |
Cebon, Peter Hauptman, Oscar Shekhar, Chander |
| author_sort |
Cebon, Peter |
| title |
Modularity and the Product Lifecycle |
| title_short |
Modularity and the Product Lifecycle |
| title_full |
Modularity and the Product Lifecycle |
| title_fullStr |
Modularity and the Product Lifecycle |
| title_full_unstemmed |
Modularity and the Product Lifecycle |
| title_sort |
modularity and the product lifecycle |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2003 |
| url |
https://ink.library.smu.edu.sg/lkcsb_research/1917 https://ink.library.smu.edu.sg/context/lkcsb_research/article/2916/viewcontent/2503paper.pdf |
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