Procedural Priming Effects on Spontaneous Inference Formation

Procedural Priming Effects on Spontaneous Inference Formation

Procedural priming refers to how the frequent or recent use of certain cognitive procedures on one task can lead to a greater propensity to use the same procedures on a subsequent task. In this paper, we demonstrate how procedural priming may be used to assess spontaneous inference formation in situ...

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Bibliographic Details
Main Authors: Amma, Kirmani, LEE, Michelle P., YOON, Carolyn
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2004
Subjects:
Consumer psychology
Advertising
Marketing
Organizational Behavior and Theory
Sales and Merchandising
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/2379
https://ink.library.smu.edu.sg/context/lkcsb_research/article/3378/viewcontent/auto_convert.pdf
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Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/lkcsb_research/2379
https://ink.library.smu.edu.sg/context/lkcsb_research/article/3378/viewcontent/auto_convert.pdf

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