Barriers to the advancement of modern food retail formats: Theory and measurement

• Main Authors: Goldman, Arieh, Ramaswami, Seshan, Krider, Robert E.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2002
• Subjects: Retail formats; Food retail modernization; Format competition; Format choice; Hong Kong; Marketing; Sales and Merchandising
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/2390; https://ink.library.smu.edu.sg/context/lkcsb_research/article/3389/viewcontent/Barriers_Food_Retail_pv.pdf
• Institution: Singapore Management University

The recent expansion of global food retailers into emerging economies has made the study of food retail modernization especially relevant at this time. We present a framework to analyze limitations to market share growth of retail formats based on diffusion across consumer segments and by product ca...