Decision and Risk Analysis in a New Product and Facilities Planning Problem

This article illustrates the linkage between risk analysis and strategy by discussing the application of decision and risk analysis to a new product and facilities planning problem. The authors trace the analysis from the initial results through the policy dialogue to the final strategy recommendati...

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Bibliographic Details
Main Authors: HERTZ, David B., THOMAS, Howard
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1983
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/3971
https://ink.library.smu.edu.sg/context/lkcsb_research/article/4970/viewcontent/DecisionRiskAnalysisNewProdtFac_1983.pdf
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Institution: Singapore Management University
Language: English
Description
Summary:This article illustrates the linkage between risk analysis and strategy by discussing the application of decision and risk analysis to a new product and facilities planning problem. The authors trace the analysis from the initial results through the policy dialogue to the final strategy recommendation.