You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations
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Institutional Knowledge at Singapore Management University
2014
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sg-smu-ink.lkcsb_research-53412015-03-26T03:36:06Z You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations ZHANG, Cyndi Man Greve, Henrich 2014-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/4342 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Business |
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Singapore Management University |
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SMU Libraries |
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Asia |
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Singapore Singapore |
| content_provider |
SMU Libraries |
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InK@SMU |
| language |
English |
| topic |
Business |
| spellingShingle |
Business ZHANG, Cyndi Man Greve, Henrich You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| format |
text |
| author |
ZHANG, Cyndi Man Greve, Henrich |
| author_facet |
ZHANG, Cyndi Man Greve, Henrich |
| author_sort |
ZHANG, Cyndi Man |
| title |
You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| title_short |
You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| title_full |
You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| title_fullStr |
You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| title_full_unstemmed |
You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations |
| title_sort |
you can’t hide? the effectiveness of firm name change for improving audience evaluations |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2014 |
| url |
https://ink.library.smu.edu.sg/lkcsb_research/4342 |
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1770572223674843136 |