You Can’t Hide? The Effectiveness of Firm Name Change for Improving Audience Evaluations
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Main Authors: | ZHANG, Cyndi Man, Greve, Henrich |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2014
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/4342 |
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Institution: | Singapore Management University |
Language: | English |
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