The Business of Creative Industries
Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the poten...
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sg-smu-ink.lkcsb_research-57652017-12-27T08:40:31Z The Business of Creative Industries CHONG, Mark, Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the potential for creative ideas to transform the economy. Among its more high-profile projects include attracting Lucasfilm and video gaming giant Ubisoft to set up base in the country. 2015-01-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/4766 https://ink.library.smu.edu.sg/context/lkcsb_research/article/5765/viewcontent/ChongM_2015_BusinessofCreativeIndustries.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Asian Studies Business and Corporate Communications Technology and Innovation |
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Asian Studies Business and Corporate Communications Technology and Innovation CHONG, Mark, The Business of Creative Industries |
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Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the potential for creative ideas to transform the economy. Among its more high-profile projects include attracting Lucasfilm and video gaming giant Ubisoft to set up base in the country. |
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text |
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CHONG, Mark, |
author_facet |
CHONG, Mark, |
author_sort |
CHONG, Mark, |
title |
The Business of Creative Industries |
title_short |
The Business of Creative Industries |
title_full |
The Business of Creative Industries |
title_fullStr |
The Business of Creative Industries |
title_full_unstemmed |
The Business of Creative Industries |
title_sort |
business of creative industries |
publisher |
Institutional Knowledge at Singapore Management University |
publishDate |
2015 |
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https://ink.library.smu.edu.sg/lkcsb_research/4766 https://ink.library.smu.edu.sg/context/lkcsb_research/article/5765/viewcontent/ChongM_2015_BusinessofCreativeIndustries.pdf |
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1770572658158600192 |