The Business of Creative Industries

Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the poten...

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Main Author: CHONG, Mark
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2015
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/4766
https://ink.library.smu.edu.sg/context/lkcsb_research/article/5765/viewcontent/ChongM_2015_BusinessofCreativeIndustries.pdf
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.lkcsb_research-57652017-12-27T08:40:31Z The Business of Creative Industries CHONG, Mark, Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the potential for creative ideas to transform the economy. Among its more high-profile projects include attracting Lucasfilm and video gaming giant Ubisoft to set up base in the country. 2015-01-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/4766 https://ink.library.smu.edu.sg/context/lkcsb_research/article/5765/viewcontent/ChongM_2015_BusinessofCreativeIndustries.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Asian Studies Business and Corporate Communications Technology and Innovation
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Asian Studies
Business and Corporate Communications
Technology and Innovation
spellingShingle Asian Studies
Business and Corporate Communications
Technology and Innovation
CHONG, Mark,
The Business of Creative Industries
description Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the potential for creative ideas to transform the economy. Among its more high-profile projects include attracting Lucasfilm and video gaming giant Ubisoft to set up base in the country.
format text
author CHONG, Mark,
author_facet CHONG, Mark,
author_sort CHONG, Mark,
title The Business of Creative Industries
title_short The Business of Creative Industries
title_full The Business of Creative Industries
title_fullStr The Business of Creative Industries
title_full_unstemmed The Business of Creative Industries
title_sort business of creative industries
publisher Institutional Knowledge at Singapore Management University
publishDate 2015
url https://ink.library.smu.edu.sg/lkcsb_research/4766
https://ink.library.smu.edu.sg/context/lkcsb_research/article/5765/viewcontent/ChongM_2015_BusinessofCreativeIndustries.pdf
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