Forecasting in Rapidly Changing Environments: An Application to the US Motion Picture Industry
Markets with rapidly changing environments provide forecasting challenges because of fewer similarities between past and future outcomes. In this paper, we provide a methodology that enables forecasting with relatively short histories. The application is to the U.S. motion picture industry where we...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2007
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5011 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6010/viewcontent/ForecastinginRapidlyChangingEnvironments.pdf |
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| Institution: | Singapore Management University |
| Language: | English |