Brand identity strategy for mergers and acquisitions

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Main Authors:	REDDY, Karempudi Srinivas, JAJU, Anupam
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2016
Subjects:	Marketing Strategic Management Policy
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/5390
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Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research-6389
record_format	dspace
spelling	sg-smu-ink.lkcsb_research-63892017-12-29T06:54:07Z Brand identity strategy for mergers and acquisitions REDDY, Karempudi Srinivas JAJU, Anupam 2016-01-04T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/5390 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing Strategic Management Policy
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	Marketing Strategic Management Policy
spellingShingle	Marketing Strategic Management Policy REDDY, Karempudi Srinivas JAJU, Anupam Brand identity strategy for mergers and acquisitions
format	text
author	REDDY, Karempudi Srinivas JAJU, Anupam
author_facet	REDDY, Karempudi Srinivas JAJU, Anupam
author_sort	REDDY, Karempudi Srinivas
title	Brand identity strategy for mergers and acquisitions
title_short	Brand identity strategy for mergers and acquisitions
title_full	Brand identity strategy for mergers and acquisitions
title_fullStr	Brand identity strategy for mergers and acquisitions
title_full_unstemmed	Brand identity strategy for mergers and acquisitions
title_sort	brand identity strategy for mergers and acquisitions
publisher	Institutional Knowledge at Singapore Management University
publishDate	2016
url	https://ink.library.smu.edu.sg/lkcsb_research/5390
_version_	1770573864306212864

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