Global future: The next challenge for Asian business
Provides a descriptive analysis of the globalization challenge for East Asian Firms and a prescriptive framework of how Asian firms can manage the internationalisation process. The book contains an introduction on the internationalisation challenges specific to the Asian firm and the outline of a mo...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2005
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5480 |
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| Institution: | Singapore Management University |
| Language: | English |