The hybrid trap: Why most efforts to bridge old and new technology miss the mark

The hybrid trap: Why most efforts to bridge old and new technology miss the mark

Technological transitions are challenging, particularly for companies in mature industries. Incumbents are frequently blindsided by new technologies, fully missing opportunities to enter emerging markets early. While some established companies do possess the awareness and dexterity to become early a...

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Bibliographic Details
Main Authors: SUAREZ, Fernando F., UTTERBACK, James, von GRUBEN, Paul, KANG, Hye Young
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2018
Subjects:
Technological change
Transitions
Emerging markets
Electric vehicles
Strategic Management Policy
Technology and Innovation
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/5851
https://ink.library.smu.edu.sg/context/lkcsb_research/article/6850/viewcontent/Hybrid_Trap_av.pdf
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Institution: Singapore Management University
Language: English

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https://ink.library.smu.edu.sg/lkcsb_research/5851
https://ink.library.smu.edu.sg/context/lkcsb_research/article/6850/viewcontent/Hybrid_Trap_av.pdf

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