The hybrid trap: Why most efforts to bridge old and new technology miss the mark
Technological transitions are challenging, particularly for companies in mature industries. Incumbents are frequently blindsided by new technologies, fully missing opportunities to enter emerging markets early. While some established companies do possess the awareness and dexterity to become early a...
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Main Authors: | SUAREZ, Fernando F., UTTERBACK, James, von GRUBEN, Paul, KANG, Hye Young |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2018
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5851 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6850/viewcontent/Hybrid_Trap_av.pdf |
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Institution: | Singapore Management University |
Language: | English |
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