Social media influencers as crisis risks: Impact of personal indiscretions on professional endorsements

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Bibliographic Details
Main Authors: SNG, AU, T. Y., LIM, K. E., PANG, A.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2018
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/6056
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Institution: Singapore Management University
Language: English
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