Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore

This study investigates the effects of individuals’ ethics on perceptions and responses to a company’s crisis. Drawing on Moral Foundations Theory, it empirically tests a theoretical model of crisis attribution and emotional reaction with two antecedents (i.e., individualizing moral and binding mora...

Full description

Saved in:

Bibliographic Details
Main Authors:	SHIM, KyuJin, CHO, Hichang, KIM, Soojin, YEO, Su Lin
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2021
Subjects:	Crisis communication moral foundations theory boycott emotions United States South Korea Singapore Asian Studies Business and Corporate Communications International and Intercultural Communication Social Influence and Political Communication
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/6224 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7223/viewcontent/shim_et_al_2018_impact_of_moral_ethics_on_consumers_boycott_intentions_a_cross_cultural_study_of_crisis_perceptions_and.pdf
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research-7223
record_format	dspace
spelling	sg-smu-ink.lkcsb_research-72232024-01-18T01:41:16Z Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore SHIM, KyuJin CHO, Hichang KIM, Soojin YEO, Su Lin This study investigates the effects of individuals’ ethics on perceptions and responses to a company’s crisis. Drawing on Moral Foundations Theory, it empirically tests a theoretical model of crisis attribution and emotional reaction with two antecedents (i.e., individualizing moral and binding moral) on three outcomes (i.e., crisis attribution, emotions, and boycott intentions), using more than 3000 samples from three culturally-diverse countries - the U.S., South Korea, and Singapore. The study finds that individualizing and binding moral foundations have significant effects on attribution, emotional reaction, and behavioral intentions related to corporate irresponsibility, but that their effects are distinct and vary across countries. Individualizing moral foundations lead to boycott intentions through their positive direct effects and indirect effects via blame attribution and emotional reactions. However, the effects of binding moral foundations is multifaceted. They directly inhibit boycott intentions while invoking boycott intentions through their positive indirect effects via attribution and emotion. 2021-04-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/6224 info:doi/10.1177/0093650218793565 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7223/viewcontent/shim_et_al_2018_impact_of_moral_ethics_on_consumers_boycott_intentions_a_cross_cultural_study_of_crisis_perceptions_and.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Crisis communication moral foundations theory boycott emotions United States South Korea Singapore Asian Studies Business and Corporate Communications International and Intercultural Communication Social Influence and Political Communication
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	Crisis communication moral foundations theory boycott emotions United States South Korea Singapore Asian Studies Business and Corporate Communications International and Intercultural Communication Social Influence and Political Communication
spellingShingle	Crisis communication moral foundations theory boycott emotions United States South Korea Singapore Asian Studies Business and Corporate Communications International and Intercultural Communication Social Influence and Political Communication SHIM, KyuJin CHO, Hichang KIM, Soojin YEO, Su Lin Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
description	This study investigates the effects of individuals’ ethics on perceptions and responses to a company’s crisis. Drawing on Moral Foundations Theory, it empirically tests a theoretical model of crisis attribution and emotional reaction with two antecedents (i.e., individualizing moral and binding moral) on three outcomes (i.e., crisis attribution, emotions, and boycott intentions), using more than 3000 samples from three culturally-diverse countries - the U.S., South Korea, and Singapore. The study finds that individualizing and binding moral foundations have significant effects on attribution, emotional reaction, and behavioral intentions related to corporate irresponsibility, but that their effects are distinct and vary across countries. Individualizing moral foundations lead to boycott intentions through their positive direct effects and indirect effects via blame attribution and emotional reactions. However, the effects of binding moral foundations is multifaceted. They directly inhibit boycott intentions while invoking boycott intentions through their positive indirect effects via attribution and emotion.
format	text
author	SHIM, KyuJin CHO, Hichang KIM, Soojin YEO, Su Lin
author_facet	SHIM, KyuJin CHO, Hichang KIM, Soojin YEO, Su Lin
author_sort	SHIM, KyuJin
title	Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
title_short	Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
title_full	Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
title_fullStr	Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
title_full_unstemmed	Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore
title_sort	impact of moral ethics on consumers’ boycott intentions: a cross-cultural study of crisis perceptions and responses in the united states, south korea, and singapore
publisher	Institutional Knowledge at Singapore Management University
publishDate	2021
url	https://ink.library.smu.edu.sg/lkcsb_research/6224 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7223/viewcontent/shim_et_al_2018_impact_of_moral_ethics_on_consumers_boycott_intentions_a_cross_cultural_study_of_crisis_perceptions_and.pdf
_version_	1789483235323936768

Impact of moral ethics on consumers’ boycott intentions: A cross-cultural study of crisis perceptions and responses in the United States, South Korea, and Singapore

Similar Items