The effect of top-level domains and advertisements on health web site credibility
Background: Concerns over health information on the Internet have generated efforts to enhance credibility markers; yet how users actually assess the credibility of online health information is largely unknown.Objective: This study set out to (1) establish a parsimonious and valid questionnaire inst...
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Main Authors: | , , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2004
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/6480 |
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Institution: | Singapore Management University |
Language: | English |