The effect of top-level domains and advertisements on health web site credibility

Background: Concerns over health information on the Internet have generated efforts to enhance credibility markers; yet how users actually assess the credibility of online health information is largely unknown.Objective: This study set out to (1) establish a parsimonious and valid questionnaire inst...

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Main Authors: WALTHER, Joseph B., WANG, Zuoming, LOH, T.
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 2004
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在線閱讀:https://ink.library.smu.edu.sg/lkcsb_research/6480
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機構: Singapore Management University
語言: English