Installed base management versus selling in monopolistic and competitive environments

This paper compares the policy of selling a product to that of installed base management, in which the manufacturer leases the product to consumers, and bundles repair and maintenance services along with the product. We compare the two policies in a monopolistic setting when a firm uses either one o...

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Bibliographic Details
Main Authors: BHATTACHARYA, Shantanu, ROBOTIS, Andreas, VAN, Wassenhove Luk N. V.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2019
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/6535
https://ink.library.smu.edu.sg/context/lkcsb_research/article/7534/viewcontent/Installed_base_mgt_av.pdf
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Institution: Singapore Management University
Language: English
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