Crisis communication cases from Asia
This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved. Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural p...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2024
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/7622 |
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| Institution: | Singapore Management University |
| Language: | English |