Cracking the Case

Can you build a convincing business case within 24 hours? A bunch of undergraduates did. Twenty-four teams took part in this year’s APEX Business-IT Global Case Challenge, the fifth edition of an annual student-run competition started by undergraduates at Singapore Management University’s School of...

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2013
Subjects:
Online Access:https://ink.library.smu.edu.sg/pers/31
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1009&context=pers
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Institution: Singapore Management University
Language: English
Description
Summary:Can you build a convincing business case within 24 hours? A bunch of undergraduates did. Twenty-four teams took part in this year’s APEX Business-IT Global Case Challenge, the fifth edition of an annual student-run competition started by undergraduates at Singapore Management University’s School of Information Systems.