Zalora: Growing with e-commerce
Asia’s fastest-growing online fashion retailer recalibrates its mobile strategy According to research by Forrester, one-fourth of global retail sales in 2022 will take place online, and it will be in Asia-Pacific. Of that, 80 percent of that will happen on mobile devices, reflecting a well-acknowled...
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Institutional Knowledge at Singapore Management University
2018
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sg-smu-ink.pers-13902018-06-05T05:29:45Z Zalora: Growing with e-commerce Singapore Management University Asia’s fastest-growing online fashion retailer recalibrates its mobile strategy According to research by Forrester, one-fourth of global retail sales in 2022 will take place online, and it will be in Asia-Pacific. Of that, 80 percent of that will happen on mobile devices, reflecting a well-acknowledge trend of all things going mobile. 2018-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/386 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1390&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University E-Commerce |
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Singapore Management University |
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SMU Libraries |
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Singapore |
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English |
| topic |
E-Commerce |
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E-Commerce Singapore Management University Zalora: Growing with e-commerce |
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Asia’s fastest-growing online fashion retailer recalibrates its mobile strategy
According to research by Forrester, one-fourth of global retail sales in 2022 will take place online, and it will be in Asia-Pacific. Of that, 80 percent of that will happen on mobile devices, reflecting a well-acknowledge trend of all things going mobile. |
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text |
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Singapore Management University |
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Singapore Management University |
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Singapore Management University |
| title |
Zalora: Growing with e-commerce |
| title_short |
Zalora: Growing with e-commerce |
| title_full |
Zalora: Growing with e-commerce |
| title_fullStr |
Zalora: Growing with e-commerce |
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Zalora: Growing with e-commerce |
| title_sort |
zalora: growing with e-commerce |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2018 |
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https://ink.library.smu.edu.sg/pers/386 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1390&context=pers |
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