Cagencies: The future of creative agencies?
Consultancies are moving into creative agencies’ turf; agencies should be thinking about going upstream as consultancies move downstream
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Institutional Knowledge at Singapore Management University
2018
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sg-smu-ink.pers-14172018-09-04T02:56:55Z Cagencies: The future of creative agencies? Singapore Management University Consultancies are moving into creative agencies’ turf; agencies should be thinking about going upstream as consultancies move downstream 2018-08-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/426 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1417&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Business Administration, Management, and Operations |
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Singapore Management University |
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SMU Libraries |
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Singapore |
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InK@SMU |
| language |
English |
| topic |
Business Administration, Management, and Operations |
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Business Administration, Management, and Operations Singapore Management University Cagencies: The future of creative agencies? |
| description |
Consultancies are moving into creative agencies’ turf; agencies should be thinking about going upstream as consultancies move downstream |
| format |
text |
| author |
Singapore Management University |
| author_facet |
Singapore Management University |
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Singapore Management University |
| title |
Cagencies: The future of creative agencies? |
| title_short |
Cagencies: The future of creative agencies? |
| title_full |
Cagencies: The future of creative agencies? |
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Cagencies: The future of creative agencies? |
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Cagencies: The future of creative agencies? |
| title_sort |
cagencies: the future of creative agencies? |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2018 |
| url |
https://ink.library.smu.edu.sg/pers/426 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1417&context=pers |
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