How a blender smashed the secret of going viral
A $50 campaign gained six million YouTube views in five days.
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Institutional Knowledge at Singapore Management University
2018
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| Online Access: | https://ink.library.smu.edu.sg/pers/430 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1431&context=pers |
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sg-smu-ink.pers-14312018-09-04T04:57:23Z How a blender smashed the secret of going viral Singapore Management University A $50 campaign gained six million YouTube views in five days. 2018-07-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/430 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1431&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Advertising and Promotion Management |
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Singapore Management University |
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SMU Libraries |
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Singapore |
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InK@SMU |
| language |
English |
| topic |
Advertising and Promotion Management |
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Advertising and Promotion Management Singapore Management University How a blender smashed the secret of going viral |
| description |
A $50 campaign gained six million YouTube views in five days. |
| format |
text |
| author |
Singapore Management University |
| author_facet |
Singapore Management University |
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Singapore Management University |
| title |
How a blender smashed the secret of going viral |
| title_short |
How a blender smashed the secret of going viral |
| title_full |
How a blender smashed the secret of going viral |
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How a blender smashed the secret of going viral |
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How a blender smashed the secret of going viral |
| title_sort |
how a blender smashed the secret of going viral |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2018 |
| url |
https://ink.library.smu.edu.sg/pers/430 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1431&context=pers |
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