It’s all about the commercial experience
Making the buying experience enjoyable is key to success in the smartphone era
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| Language: | English |
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Institutional Knowledge at Singapore Management University
2018
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| Online Access: | https://ink.library.smu.edu.sg/pers/451 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1446&context=pers |
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sg-smu-ink.pers-14462019-03-20T01:46:40Z It’s all about the commercial experience Singapore Management University Making the buying experience enjoyable is key to success in the smartphone era 2018-11-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/451 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1446&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Advertising and Promotion Management Technology and Innovation |
| institution |
Singapore Management University |
| building |
SMU Libraries |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
SMU Libraries |
| collection |
InK@SMU |
| language |
English |
| topic |
Advertising and Promotion Management Technology and Innovation |
| spellingShingle |
Advertising and Promotion Management Technology and Innovation Singapore Management University It’s all about the commercial experience |
| description |
Making the buying experience enjoyable is key to success in the smartphone era |
| format |
text |
| author |
Singapore Management University |
| author_facet |
Singapore Management University |
| author_sort |
Singapore Management University |
| title |
It’s all about the commercial experience |
| title_short |
It’s all about the commercial experience |
| title_full |
It’s all about the commercial experience |
| title_fullStr |
It’s all about the commercial experience |
| title_full_unstemmed |
It’s all about the commercial experience |
| title_sort |
it’s all about the commercial experience |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2018 |
| url |
https://ink.library.smu.edu.sg/pers/451 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1446&context=pers |
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