Xcert Software, Inc.

The case on Xcert Software, Inc., illustrates the operational and strategic issues encountered by a startup IT company in the Internet security business. Xcert faces difficulty in a number of areas: (1) finances, (2) future direction and leadership, (3) organizational structure, experience and size,...

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Bibliographic Details
Main Author: SIAU, Keng
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1998
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/9464
https://ink.library.smu.edu.sg/context/sis_research/article/10464/viewcontent/Xcert_Software__Inc_.pdf
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Institution: Singapore Management University
Language: English
Description
Summary:The case on Xcert Software, Inc., illustrates the operational and strategic issues encountered by a startup IT company in the Internet security business. Xcert faces difficulty in a number of areas: (1) finances, (2) future direction and leadership, (3) organizational structure, experience and size, and (4) marketing. This is a discussion case that introduces students to the competitive world of Internet business and provides them an opportunity to discuss and debate the myriad issues facing the founders of Xcert.