Trends and controversies: AI, virtual worlds, and massively multiplayer online games

• Main Authors: CHEN, Hsinchun, ZHANG, Yulei, Bainbridge, W. S., SHIM, Kyong Jin, Pathak, N., Ahmad, M. A., DeLong, C., Borbora, Z., Mahapatra, A., Srivastava, J.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2011
• Subjects: Communication Technology and New Media; Computer Sciences; Graphics and Human Computer Interfaces
• Online Access: https://ink.library.smu.edu.sg/sis_research/1515; https://ink.library.smu.edu.sg/context/sis_research/article/2514/viewcontent/AI__virtual_worlds__and_massively_multiplayer_online_games.pdf
• Institution: Singapore Management University

The rich social media data generated in virtual worlds has important implications for business, education, social science, and society at large. Similarly, massively multiplayer online games (MMOGs) have become increasingly popular and have online communities comprising tens of millions of players....