The retransmission of rumor-related tweets: Characteristics of source and message
This paper investigates the characteristics of rumor-related tweets that would attract retransmission. Drawing on the uses and gratifications (U & G) and influential users' theories, it proposes a rumor retransmission model which comprises variables associated to the source and the message...
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Main Authors: | , , , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2016
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/4315 |
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Institution: | Singapore Management University |
Language: | English |