Oral History Interview with Sharon Tan: Growing SMU

Oral History Interview with Sharon Tan: Growing SMU

The interview covered: first involvement with SMU, risks in joining a new university, roles and responsibilities for corporate communication, first advertising campaign, branding SMU, Bukit Timah campus, first commencement, city campus, Advancement Office, endownments, Lee Kong Chian gift, alumni. S...

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Bibliographic Details
Main Author: TAN, Sharon
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2014
Subjects:
Singapore Management University
SMU
Sharon Tan
Corporate Communications
Advancement
Alumni
Advertising
Bukit Timah Campus
SMU Campus
City Campus
Asian Studies
Higher Education
Higher Education Administration
Online Access:https://ink.library.smu.edu.sg/smu_oh/29
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1028&context=smu_oh
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Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/smu_oh/29
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1028&context=smu_oh

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