Oral History Interview with Sharon Tan: Growing SMU
The interview covered: first involvement with SMU, risks in joining a new university, roles and responsibilities for corporate communication, first advertising campaign, branding SMU, Bukit Timah campus, first commencement, city campus, Advancement Office, endownments, Lee Kong Chian gift, alumni. S...
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2014
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| Online Access: | https://ink.library.smu.edu.sg/smu_oh/29 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1028&context=smu_oh |
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| Institution: | Singapore Management University |
| Language: | English |