Understanding the Psychological Motives Behind Microblogging

Understanding the Psychological Motives Behind Microblogging

This research aims to understand the psychological motives behind microblogging. We conducted two studies to investigate if social exclusion and existential anxiety would lead to a high tendency to microblog. Our results show that participants did not use microblogging to satisfy their needs for soc...

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Bibliographic Details
Main Authors: QIU, Lin, LEUNG, Angela K. Y., HO, Jun Hao, YEUNG, Qi Min, FRANCIS, Kevin Joseph, CHUA, Pei Fen
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2010
Subjects:
Microblogging
motive
ostracism
social exclusion
existential anxiety
Communication
Social Media
Social Psychology
Online Access:https://ink.library.smu.edu.sg/soss_research/1022
https://ink.library.smu.edu.sg/context/soss_research/article/2278/viewcontent/cyberpsychology2010.pdf
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Institution: Singapore Management University
Language: English
Description
Summary:This research aims to understand the psychological motives behind microblogging. We conducted two studies to investigate if social exclusion and existential anxiety would lead to a high tendency to microblog. Our results show that participants did not use microblogging to satisfy their needs for social connection and affiliation, but highly extraverted participants did use it to relieve their existential anxiety.

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