Understanding the Psychological Motives Behind Microblogging

• Main Authors: QIU, Lin, LEUNG, Angela K. Y., HO, Jun Hao, YEUNG, Qi Min, FRANCIS, Kevin Joseph, CHUA, Pei Fen
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2010
• Subjects: Microblogging; motive; ostracism; social exclusion; existential anxiety; Communication; Social Media; Social Psychology
• Online Access: https://ink.library.smu.edu.sg/soss_research/1022; https://ink.library.smu.edu.sg/context/soss_research/article/2278/viewcontent/cyberpsychology2010.pdf
• Institution: Singapore Management University

This research aims to understand the psychological motives behind microblogging. We conducted two studies to investigate if social exclusion and existential anxiety would lead to a high tendency to microblog. Our results show that participants did not use microblogging to satisfy their needs for soc...