Multicultural Attitude and Framing Affect Acceptance of Foreign Acquisition

• Main Authors: FU, Jeanne H.-Y., Hui, Pamsy P.-Z., TONG, Yuk Yue (Jennifer)
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2014
• Subjects: Industrial and Organizational Psychology
• Online Access: https://ink.library.smu.edu.sg/soss_research/1608
• Institution: Singapore Management University

High multiculturals (cultural diversity appreciating individuals) showed higher acceptance to a foreign acquisition of a local television station when the acquisition was framed as an economic opportunity in which the local core value remained unscathed, instead of a cultural transgression in which...