The effect of language on voter opinion: Results from a survey experiment in Thailand

The effect of language on voter opinion: Results from a survey experiment in Thailand

Politicians have long engaged in marketing themselves by employing distinct speaking styles to signal social standing, competence, or a shared background with their audience. What effect does this use of different language appeals have on voter opinion? Utilizing a survey experiment in Thailand, I t...

Full description

Saved in:
Bibliographic Details
Main Author: RICKS, Jacob I.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2020
Subjects:
Language politics
ethnicity
political communication
Southeast Asia
Thailand
Asian Studies
International Relations
Political Science
Online Access:https://ink.library.smu.edu.sg/soss_research/2528
https://ink.library.smu.edu.sg/context/soss_research/article/3785/viewcontent/2018_07_13_TLE_forsharing.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/soss_research/2528
https://ink.library.smu.edu.sg/context/soss_research/article/3785/viewcontent/2018_07_13_TLE_forsharing.pdf

Similar Items