Cross-cultural media effects research

Despite the substantial development of media effects research, one critical dimension, cultures, has not been actively examined. Most of the theoretical accounts have been derived from Western thought systems, and relevant empirical studies have been conducted mostly in the U.S. or Western Europe. E...

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Bibliographic Details
Main Authors: KIM, Jinhee, EOM, Kimin
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2019
Subjects:
Online Access:https://ink.library.smu.edu.sg/soss_research/3116
https://ink.library.smu.edu.sg/context/soss_research/article/4373/viewcontent/KimEom_2019_Cross_CulturalMediaEffects_sv.pdf
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Institution: Singapore Management University
Language: English