Looking beyond the 'middle class' for other Chinas

There are high hopes for China’s middle class. Thanks to their rising disposable income, this group of Chinese is expected to unleash a consumer revolution in the domestic market. However, I argue that the ‘middle class’ as a concept provides at best a partial understanding of the Chinese consumer p...

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Bibliographic Details
Main Author: ZHANG, Qian Forrest
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2022
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Online Access:https://ink.library.smu.edu.sg/soss_research/3648
https://ink.library.smu.edu.sg/context/soss_research/article/4906/viewcontent/2022_10_AMI_middle_class.pdf
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Institution: Singapore Management University
Language: English
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