Looking beyond the 'middle class' for other Chinas
There are high hopes for China’s middle class. Thanks to their rising disposable income, this group of Chinese is expected to unleash a consumer revolution in the domestic market. However, I argue that the ‘middle class’ as a concept provides at best a partial understanding of the Chinese consumer p...
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Main Author: | ZHANG, Qian Forrest |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2022
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Online Access: | https://ink.library.smu.edu.sg/soss_research/3648 https://ink.library.smu.edu.sg/context/soss_research/article/4906/viewcontent/2022_10_AMI_middle_class.pdf |
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Institution: | Singapore Management University |
Language: | English |
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