Motivations, policies and performance: A review of China’s culture ‘going out’ strategy
Few countries have advanced their culture globally as China has done in the last two decades with its culture ‘going out’ strategy. Promoting cultural goods and services overseas and fostering cultural exchanges, the strategy is also part of the country’s efforts to advance its soft power abroad. Br...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2023
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| Online Access: | https://ink.library.smu.edu.sg/soss_research/3696 https://ink.library.smu.edu.sg/context/soss_research/article/4954/viewcontent/Ocon_Yang_2023_Motivations_Policies_and_Performance_A_Review_of_China_s_Culture_Going_Out_Strategy.pdf |
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| Institution: | Singapore Management University |
| Language: | English |