Improving efficiency of PromoRank algorithm using dimensionality reduction
Promotion plays a crucial role in online marketing, which can be used in post-sale recommendation, developing brand, customer support, etc. It is often desirable to find markets or sale channels where an object, e.g., a product, person or service, can be promoted efficiently. Since the object may no...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
Springer Verlag
2014
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| Online Access: | http://www.scopus.com/inward/record.url?eid=2-s2.0-84899925325&partnerID=40&md5=187acb993e2720863ba1c7e37064fc14 http://cmuir.cmu.ac.th/handle/6653943832/1256 |
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| Institution: | Chiang Mai University |
| Language: | English |