Factors affecting consumers’ willingness to purchase telehomecare products
© Springer International Publishing Switzerland 2016. This paper investigated the influence of various factors-product knowledge and perceived risk, benefit, and value-on consumers’ willingness to purchase telehomecare products (e.g., the RFID smart care watch). Of the 500 returned questionnaires, 3...
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| Main Authors: | , |
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| Format: | Book Series |
| Published: |
2017
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| Online Access: | https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84952685271&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/42427 |
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| Institution: | Chiang Mai University |