Improving efficiency of PromoRank algorithm using dimensionality reduction

Promotion plays a crucial role in online marketing, which can be used in post-sale recommendation, developing brand, customer support, etc. It is often desirable to find markets or sale channels where an object, e.g., a product, person or service, can be promoted efficiently. Since the object may no...

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Bibliographic Details
Main Authors: Metawat Kavilkrue, Pruet Boonma
Format: Book Series
Published: 2018
Online Access:https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84899925325&origin=inward
http://cmuir.cmu.ac.th/jspui/handle/6653943832/45410
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Institution: Chiang Mai University