Thai farmers’ information needs and seeking that lead to mobile phone application development for production and marketing promotion
© 2018, Emerald Publishing Limited. Purpose: The purposoe of this paper was to study the information needs and information-seeking among Thai farmers that lead the development of a mobile phone application for the purpose of production and marketing promotion. Design/methodology/approach: The qualit...
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Main Authors: | Unchasa Seenuankaew, Jurairat Rattichot, Watcharee Phetwong, Bhornchanit Leenaraj |
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Format: | Journal |
Published: |
2018
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Subjects: | |
Online Access: | https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85048205831&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/58504 |
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Institution: | Chiang Mai University |
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