Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand

Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand

Thesis (M.B.A., Business Administration (International Program))--Prince of Songkla University, 2017

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Bibliographic Details
Main Author: Manvika Bu-Iud
Other Authors: Sasiwemon Sukhabot
Format: Theses and Dissertations
Language:English
Published: Prince of Songkla University 2018
Subjects:
Tourism Marketing
Tourism Thailand Phuket
Visitors, Foreign Thailand Phuket
Online Access:http://kb.psu.ac.th/psukb/handle/2016/11640
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Institution: Prince of Songkhla University
Language: English
id th-psu.2016-11640
record_format dspace
spelling th-psu.2016-116402018-02-23T03:10:42Z Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand การบริการส่วนผสมทางการตลาดและการตัดสินใจของนักท่องเที่ยวชาวต่างชาติในการเลือกที่พักแรม : กรณีศึกษาที่พักแรมในจังหวัดภูเก็ต Manvika Bu-Iud Sasiwemon Sukhabot Faculty of Management Sciences (Business Administration) คณะวิทยาการจัดการ ภาควิชาบริหารธุรกิจ Tourism Marketing Tourism Thailand Phuket Visitors, Foreign Thailand Phuket Thesis (M.B.A., Business Administration (International Program))--Prince of Songkla University, 2017 2018-02-23T03:10:42Z 2018-02-23T03:10:42Z 2017 Thesis http://kb.psu.ac.th/psukb/handle/2016/11640 en application/pdf Prince of Songkla University
institution Prince of Songkhla University
building Khunying Long Athakravi Sunthorn Learning Resources Center
continent Asia
country Thailand
Thailand
content_provider Khunying Long Athakravi Sunthorn Learning Resources Center
collection PSU Knowledge Bank
language English
topic Tourism Marketing
Tourism Thailand Phuket
Visitors, Foreign Thailand Phuket
spellingShingle Tourism Marketing
Tourism Thailand Phuket
Visitors, Foreign Thailand Phuket
Manvika Bu-Iud
Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
description Thesis (M.B.A., Business Administration (International Program))--Prince of Songkla University, 2017
author2 Sasiwemon Sukhabot
author_facet Sasiwemon Sukhabot
Manvika Bu-Iud
format Theses and Dissertations
author Manvika Bu-Iud
author_sort Manvika Bu-Iud
title Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
title_short Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
title_full Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
title_fullStr Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
title_full_unstemmed Service marketing mix and foreign tourists decision making : The case study of Phuket accommodations in Thailand
title_sort service marketing mix and foreign tourists decision making : the case study of phuket accommodations in thailand
publisher Prince of Songkla University
publishDate 2018
url http://kb.psu.ac.th/psukb/handle/2016/11640
_version_ 1681754296594464768

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