Social Marketing Initiatives: National Kidney Foundation’s Organ Donation Programs in Singapore

by Williams, Jerome D., Lan, Luh Luh, Lwin, May Oo
Published 2015

Are food ads really similar? A cross-cultural comparison of food ads on prime time television in USA, China and Singapore

by YEO, Su Lin, Lwin, May O, Hong, Ying yi, Williams, Jerome
Published 2012

Marketers’ Boon in Cyberspace: The Anticybersquatting Consumer Protection Act

by Walsh, Michael G., Lan, Luh Luh, Lwin, May Oo, Williams, Jerome D.
Published 2015

Are Primetime Diets Congruent With Dietary Recommendations? Content Analyses of Food Advertisements in the United States, China, and Singapore

by YEO, Su Lin, SHIN, Wonsun, LWIN, May O., Williams, Jerome, HONG, Ying-Yi
Published 2016

Are primetime diets on television across cultures congruent with dietary recommendations? A comparative analysis of food advertisements in USA, China and Singapore

by YEO, Su Lin, Shin, Wonsun, Lwin, May O, Williams, Jerome, Hong, Ying yi
Published 2015