The Preferred Type of Messages in Open Distance Learning (ODL) Marketing Advertisements

by Mohd Nazri Mohd Noor , Norsiah Aminudin, Yanty Roslinda Harun, Azlina Abdul Aziz, Zulaikha Zakariah
Published 2020

Media Preferences for Open Distance Learning Advertising Activities

by Mohd Nazri Mohd Noor, Norsiah Aminudin, Yanty Roslinda Harun, Azlina Abdul Aziz, Zulaikha Zakariah
Published 2020

Sustainability in Open Distance Learning (ODL) Education: Canvassing the Right Market Segmentation and Effective Advertising Strategy

by Mohd Nazri Mohd Noor, Norsiah Aminudin, Azlina Abdul Aziz, Yanty Roslinda Harun, Zulaikha Zakariah
Published 2021

Effective Market Segmentation for Open Distance Learning Institutions’ Marketing Strategy

by Mohd Nazri Mohd Noor, Azlina Abdul Aziz, Yanty Roslinda Harun, Norsiah Aminudin, Zulaikha Zakariah
Published 2021

Acceptance and usage, social influences, instructor’s presence and performance among learners in an ODL institution

by Raemah Abdullah Hashim, Loo , Sin Chun, Yanty Roslinda Harun, Zahir Osman, Zulaika Zakariah, Nor Fairuz Syazana Nor Fauzi
Published 2019

Sustainability in Open Distance Learning (ODL): Adoption of Market Segmentation and Advertising Strategy

by Mohd Nazri Mohd Noor, Azlina Abdul Aziz, Yanty Roslinda Harun, Norsiah Aminudin, Zulaikha Zakariah, Ignasius Heri Satrya Wangsa
Published 2022