Business Strategy Formulation for Leather Shoes Company, PT. X with QSPM (Quantitative Strategic Planning Matrix) Approach
The objective of the study was to formulate business strategy for PT.X, a leather shoe's manufacturer company. Therefore, it was necessary to analyze the strengths and weaknesses of PT.X relative to its competitors, to analyze the opportunities and threats from the environment of PT.X, determin...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/10564 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |